My Story
As the sole proprietor of Andrea Greif Communications, LLC I bring a passion for helping clients tell their story in ways that resonate with their key audiences. I customize my services to meet my clients' needs and help them garner higher visibility, customer loyalty and revenue growth.
My extensive experience includes leading the mission communications at The Leukemia & Lymphoma Society, a nonprofit health organization, and supporting communications at biopharmaceutical companies, hospitals and health technology companies at Ogilvy Health Public Relations. In my current role as a senior communications strategist with Jeff Winton Associates, I provide media relations and thought leadership and executive visibility counsel for biotechnology and pharmaceutical companies and other health-related organizations. I also currently provide media relations and thought leadership strategy as a consultant with STRIVE, a leading national workforce development nonprofit helping people with the toughest societal barriers to employment access training and support to build life-changing careers. My work with The Remarkable Women project is helping a team of independent producers promote a multiplatform initiative, including TV series, books, and educational programs to celebrate overlooked stories of women who have made indelible impacts on culture and society.
My decade of experience as a former journalist ensures I understand media needs and deadlines and can write and place bylines on behalf of clients.
I bring a proven track record of success with top-tier and trade media placements, and a unique skill set:
- Helping clients translate complex scientific and other concepts for lay audiences
- Delivering compelling content and persuasive news angles through press releases and media relations, blogs, newsletters, talking points, story telling, narrative and message development
- Providing strategic counsel and issues management
Education: Master's Degree, Journalism, New York University
Amy Burd, VP, The Leukemia & Lymphoma Society Research and Beat AML Master Clinical Trial lead, interviewed by media during scientific conference.
Prathibha Varkey, MBBS, President of Mayo Clinic Health System, multiple thought leadership panels, including at SXSW, HTLH 2022; Modern Healthcare, Beckers, AHA
Byline for Gwen Nichols in STAT First Opinion
Profile of Ted Schroeder, CEO of Nabriva Therapeutics in Pharmaceutical Executive
Byline for Esther Banque, SVP Bristol Myers Squibb in Fierce Healthcare
Profile of Merz Aesthetics CEO Bob Rhatigan in Chief Executive magazine
Testimonials
Gwen Nichols
Jane Applegate
Gwen Nichols
Chief Medical Officer, The Leukemia & Lymphoma Society
“Andrea has a gift for pithy writing but more importantly for being able to understand, synthesize and communicate complex topics (particularly scientific) into exciting and understandable concepts. She does so with intelligence and competence. I never doubted that the work would be of
Chief Medical Officer, The Leukemia & Lymphoma Society
“Andrea has a gift for pithy writing but more importantly for being able to understand, synthesize and communicate complex topics (particularly scientific) into exciting and understandable concepts. She does so with intelligence and competence. I never doubted that the work would be of excellent quality and the content would be accurate and clear when Andrea took on a project. She is a wonderful, thoughtful colleague and I recommend her without reservation.”
Laurie Adami
Jane Applegate
Gwen Nichols
Cancer Veteran and Patient Advocate
“Andrea understood my mission completely and opened numerous doors for me for both print media and television. Amongst the stories she got for me were with Conquer Magazine and ABC News. She is very effective at her work and has many relationships across the media business. Her knowledge of healthcare is
Cancer Veteran and Patient Advocate
“Andrea understood my mission completely and opened numerous doors for me for both print media and television. Amongst the stories she got for me were with Conquer Magazine and ABC News. She is very effective at her work and has many relationships across the media business. Her knowledge of healthcare issues is much greater than any PR specialist I have spoken to and she would be an invaluable resource.”
Jane Applegate
Jane Applegate
Jane Applegate
Exec. Producer & Co-Founder Remarkable Women Project
“Andrea Greif is a true professional. She is competent, creative and a great communicator. Andrea spends time listening and learning everything she can about clients to set clear expectations for what she can and cannot accomplish. She is very responsive to our requests and open to part
Exec. Producer & Co-Founder Remarkable Women Project
“Andrea Greif is a true professional. She is competent, creative and a great communicator. Andrea spends time listening and learning everything she can about clients to set clear expectations for what she can and cannot accomplish. She is very responsive to our requests and open to participating in the various public-facing events we are invited to attend. Everyone who meets her tells me she is a pleasure to work with.”
Marcie Klein
Carrie Goldstein
Jane Applegate
EVP and Chief Communications Officer, The Leukemia & Lymphoma Society
“Andrea is one of the most talented medical/science communications professionals I've ever worked with. She has an innate sense of how research is covered, and a unique ability to translate science into digestible and compelling consumer language. Andrea was responsible
EVP and Chief Communications Officer, The Leukemia & Lymphoma Society
“Andrea is one of the most talented medical/science communications professionals I've ever worked with. She has an innate sense of how research is covered, and a unique ability to translate science into digestible and compelling consumer language. Andrea was responsible for generating unprecedented media coverage of LLS's mission across research, patient support and advocacy. She has cultivated trusting relationships with the most prestigious national media and is expert at developing compelling content for all communications platforms, including websites, social and digital copy, educational and development materials. Importantly, Andrea developed critical communications strategies and action plans for important LLS initiatives, including mission narratives and messaging. Her nonprofit experience, along with her tenure at Ogilvy for almost 3 years, make her a valuable communications leader in any environment.”
Barbara Cirella
Carrie Goldstein
Carrie Goldstein
Vice President, The Leukemia & Lymphoma Society
“Andrea has exceptional media and communications skills, especially in the areas of health and mission. One of her remarkable talents is being able to translate medical terminology and statistics into layman’s terms. Her attention to detail and in-depth knowledge about her subject matter give
Vice President, The Leukemia & Lymphoma Society
“Andrea has exceptional media and communications skills, especially in the areas of health and mission. One of her remarkable talents is being able to translate medical terminology and statistics into layman’s terms. Her attention to detail and in-depth knowledge about her subject matter gives everyone she works with tremendous confidence in her work. She is also collaborative, a team player and quick to grasp the nuances about the task at hand. She would be an amazing asset to any team.”
Carrie Goldstein
Carrie Goldstein
Carrie Goldstein
Award-Winning Senior Corporate and Healthcare Communications Leader
“I worked with Andrea on executive thought leadership for healthcare executives and found her to be strategic in identifying the right opportunities for executives to share their perspective and in supporting them in having the right messaging for each opportunity -whether
Award-Winning Senior Corporate and Healthcare Communications Leader
“I worked with Andrea on executive thought leadership for healthcare executives and found her to be strategic in identifying the right opportunities for executives to share their perspective and in supporting them in having the right messaging for each opportunity -whether that was media, speaking engagements or other industry visibility. Andrea is great to work with - she is always up to learn, teach, mentor and drive forward programs with the intentions to always do the best for clients!”